adv films

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Earlier this week, both Hulu and Joost announced the launch of anime channels on their respective sites. While some people joked about the sliver of revenue publishers get from Hulu or complained about watermarking (get over it, it’s FREE content), I think these efforts as well as any similar future ones are beneficial for the licensing companies in terms of increasing reach and awareness.

The shows Funimation, Viz and others are providing to streaming sites have very likely already made most of the gross revenue they will ever produce. I doubt Slayers, Blue Dragon, and Astro Boy are generating any significant scratch for their rights holders compared to the bigger franchises (e.g. Bleach, Naruto) so why not let online users see half or all of a series they may not have known existed and might never buy on DVD. The more recent fare like the entire Death Note series, uncut and subtitled, has the potential of cannibalizing Viz’s sales of digital downloads through Direct2Drive, Xbox/Zune Marketplace, and the iTunes store along with physical DVD sales.
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I promise this will be the last notebook photo for a long while.

Amidst the flurry of distribution acquisitions by Funimation a weekend ago, there were a number of series that did not show up on those lengthy lists. The focus of the partnership with Geneon was to continue releases that were halted during initial single-by-single release (e.g. The Story of Saiunkoku, When They Cry); begin putting out series that were licensed but had yet to be released (The Familiar of Zero, Lyrical Nanoha); and furnish complete collection releases for series that had finished their singles run but lacked an all-in-one box set (Ergo Proxy, Fate stay night, Shana season 1). The same seemed to be the case with most of the Sojitz-managed titles with the exception of Comic Party Revolution and possibly Nerima Daikon Brothers.
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Anime Invasion 08 Cover from JanuaryFACT: There are still six months left in 2008. FACT: Still no Keroro.

The last six months have seemed like doom-and-gloom for ADV Films with their glossy magazine folding (and the rebirthed version also shutting down) and a license financing dispute that forced them to presumably sell Gurren Lagann to Bandai. But they are still releasing shiny discs and their Kanon releases have been getting praise like volume 3 sweeping AOD’s ADR awards for March 2008 and each release regularly getting voted Pick of the Week by the AOD forumites. Pretty much the only undeveloped titles they have are Kiba and Sgt. Frog, and I think the latter has the capability to bolster the company if it is publicized the right way…and if ADV still has the rights.
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As you may have heard, ADV announced on Thursday a deal with CrunchyRoll to stream dubbed episodes of the Gonzo comedy anime Welcome to the NHK! in a promotional partnership. I didn’t have any particular response to the news at first because ADV has traditionally tried to get their dubs as much exposure as possible and because it was an official partnership between the companies, with Best Buy running a short sale ad at the beginning of the first one.

However, while checking out the partnership on CR, I saw High School Girls under the “Others Also Liked…” sidebar and recognized it as the same series that Media Blasters was releasing as Girl’s High. Episode 2′s list of three pseudo-recommendations contained Hand Maid May, a Geneon title that is barely available to buy but is still, I believe, under license by the company. A perusal of CR’s anime index revealed more than twenty other anime available for streaming that are still being sold on region 1 DVD and many of them are Geneon and Media Blasters titles.
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Earlier this week, ANN reported that listings for recent ADV Films titles including Kanon, Gurren Lagann, and Sgt. Frog have been removed from the company’s website and store. Soon after, a spokesman for the company told them that they are “working through a few short-term challenges and fully intends to continue our releases”. However, further information has come out in the form of a canceled ICv2 article that was posted on a couple forums and subsequently Robert’s Anime Corner Blog and, at least for me, puts a new light to the breaking down of negotiations with Geneon late last year. It’s not as horrible as Geneon – the reason why it’s a canceled article is that something got worked out – but it’s still something I’m concerned about as this industry continues to traverse a rough patch.
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